Archive for July, 2013
According to a recent survey, 81% of Americans think they have a book in them, and yet only 2% of the population actually complete one. If you are in that 2% – or even in the 81% aspiring to the 2% – you should be aware of some trends in the rapidly evolving publishing industry. All should be carefully measured as you consider how (traditional or independently), and with whom, you want to publish your book(s). They include:
The announcement this month that Penguin and Random House will merge to create one of the biggest and most dominant publishers in the business, one that has unparalleled leverage against Amazon.com and the potential to inspire additional mergers, is simply the latest news in a rapidly changing industry.
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